Users will soon have a updated setting that allows them to reduce the volume of AI-created media appearing in their timelines. This move comes as the service disclosed that it currently hosts more than 1 billion AI-generated clips.
Pilot Phase and Launch
The update is being tested over the following weeks before a global rollout. This shift aligns with a rise in AI-generated material, fueled by emerging video-generation tools.
AI Content on Other Platforms
It has been noted that almost 10% of the quickest rising channels on a competing service only show content made by AI. A considerable share of this material is considered low-quality AI content, a label for poor-quality, bulk-generated content that is often illogical or surreal.
Our research shows that many people enjoy content created using AI tools, including digital art to informative clips, and we want to give people the option to see more or less of that, according to their own preferences,” stated a spokesperson.
Volume and Proportions
The service announced that there are currently 1.3 billion videos on its app labeled as AI-generated. Overall, more than 100 m media items are uploaded to the platform every day, making AI content a relatively small portion of its total content library.
How to Adjust Settings
Users will be in a position to limit or boost the amount of AI content they watch by accessing the “manage topic” feature in the platform and picking “AI-generated content”. Further subjects that can already be adjusted under the setting cover news, style, aesthetics, and movement.
Content Labeling and Policies
Its policies mandate content makers to identify convincing artificially created content, and it prohibits harmful AI impersonations of celebrities or crisis events. Any believable artificial content that is without a tag can be taken down under its user guidelines.
In addition, the service will from now on add an “AI-made” watermark to content created with its own AI tools, or identified by an cross-platform project for recognizing AI-generated material. This measure is aimed to deter users from attempting to circumvent the disclosure requirement.
Responsible AI Funding
The platform is also establishing a two million dollar AI literacy fund for professionals and organizations to produce informative material about responsible artificial intelligence. This program will support non-profit groups specializing in teaching programming and robotics.
Moderation Strategy
The platform has justified its safety measures, during discussion over proposals to cut jobs for numerous content moderators in Britain. The company is expected to eliminate 439 jobs in its content moderation department in the UK capital, with worker representatives and digital protection specialists raising concerns that humans are being replaced by automated systems.
A company official stated that staff-based oversight would remain essential, but AI can safeguard staff by eliminating the most harmful content before it has to be seen by humans. TikTok reported a 76% decrease in explicit and harmful content seen by human moderators over the past year due to the use of its AI tools.
It is vital to integrate staff and AI to ensure user safety,” she said. “We’ll have humans as integral to the approach, but we also think it’s extremely critical to limit contact with harmful content as quickly as possible, which is the area in which a extensive automated help is really helping us operate efficiently.”
